{"id":8464,"date":"2021-08-03T08:00:09","date_gmt":"2021-08-03T06:00:09","guid":{"rendered":"https:\/\/sophierohart.com\/portfolio\/?p=8464"},"modified":"2022-12-20T13:53:50","modified_gmt":"2022-12-20T12:53:50","slug":"site-internet-comment-le-penser-pour-le-rendre-efficace","status":"publish","type":"post","link":"https:\/\/sophierohart.com\/portfolio\/site-internet-comment-le-penser-pour-le-rendre-efficace\/","title":{"rendered":"Site internet : comment le penser pour le rendre efficace ?"},"content":{"rendered":"<p>Le <strong>site internet<\/strong> est un support de communication <strong>indispensable pour une entreprise<\/strong>. Toutefois, plus qu\u2019une simple vitrine, le site doit \u00eatre <a href=\"https:\/\/sophierohart.com\/portfolio\/7-astuces-pour-ameliorer-votre-presence-sur-le-web\/\"><strong>pens\u00e9 strat\u00e9giquement<\/strong><\/a> pour \u00eatre efficace et <strong>apporter une vraie valeur ajout\u00e9e<\/strong>.<\/p>\n<p>Mais comment faire ? <strong>Comment capter des prospects gr\u00e2ce \u00e0 son site internet ?<\/strong><\/p>\n<h2><strong>D\u00e9finir l\u2019objectif de votre site internet<\/strong><\/h2>\n<p>Il est important d\u2019avoir en t\u00eate ce que vous souhaitez que votre site internet vous apporte.<\/p>\n<ul>\n<li><strong><a href=\"https:\/\/sophierohart.com\/portfolio\/pourquoi-mon-site-napparait-pas-dans-google\/\">Obtenir des prospects<\/a>\u00a0?<\/strong><\/li>\n<li><strong>Vendre\u00a0?<\/strong><\/li>\n<li><strong>Atteindre une certaine notori\u00e9t\u00e9\u00a0?<\/strong><\/li>\n<\/ul>\n<p>Cet objectif est primordial car c\u2019est \u00e0 partir de \u00e7a que va se construire l\u2019ensemble des pages de votre site.<\/p>\n<p>En effet, si votre <strong>site internet<\/strong> est une boutique et dans ce cas l\u2019objectif principal est de vendre les produits. Nous nous focaliserons sur la mise en avant de vos produits et des offres promotionnelles.<\/p>\n<p>Si votre site internet est une vitrine, quel est son objectif\u00a0?<\/p>\n<p>Trop souvent, un site vitrine ne contient que des informations sur votre entreprise, et \u00e9ventuellement un formulaire de contact. Avec \u00e7a, il y a peu de chance qu\u2019il vous apporte des prospects. Si votre <strong>site vitrine<\/strong> a pour objectif de <a href=\"https:\/\/sophierohart.com\/portfolio\/7-astuces-pour-generer-du-trafic-sur-votre-site-web\/\">collecter des prospects<\/a>, il vous faudra mettre en place une strat\u00e9gie pour r\u00e9colter des adresses mails, ou des appels (ou les 2).<\/p>\n<h2><strong>Penser \u00e0 l\u2019arborescence<\/strong><\/h2>\n<p>L\u2019arborescence c\u2019est le maillage des pages de votre site. Quelles pages allez-vous cr\u00e9er\u00a0? Pourquoi\u00a0? Comment sont-elles li\u00e9es entre elles\u00a0?<\/p>\n<p><strong>L\u2019arborescence de votre site est d\u00e9terminante<\/strong> pour votre r\u00e9f\u00e9rencement, mais aussi pour le cheminement de vos utilisateurs. Elle doit \u00eatre intuitive et r\u00e9fl\u00e9chie.<\/p>\n<h2><strong>Un contenu adapt\u00e9 \u00e0 votre objectif<\/strong><\/h2>\n<p>\u00adLors de la <strong>cr\u00e9ation du contenu de votre site internet<\/strong>, gardez en t\u00eate votre <strong>objectif<\/strong>. Ne conservez que le contenu qui va dans le sens de ce dernier.<\/p>\n<p>Il vous faut imp\u00e9rativement une partie r\u00e9dactionnelle pour votre r\u00e9f\u00e9rencement (minimum 300 mots \/ page). Mais attention, ce contenu doit avoir du sens pour vos clients et prospects, donc inutile d\u2019en ajouter s\u2019il n\u2019a pas de valeur ajout\u00e9e.<\/p>\n<p>Si votre objectif est de collecter des adresses e-mails, vous allez peut-\u00eatre mettre en place un livre blanc, ou un contenu t\u00e9l\u00e9chargeable en \u00e9change de cette donn\u00e9e.<\/p>\n<p>Si vous souhaitez <a href=\"https:\/\/sophierohart.com\/portfolio\/5-bonnes-raisons-de-confier-son-image-a-un-professionnel\/\">d\u00e9montrer votre expertise<\/a> et travailler votre r\u00e9f\u00e9rencement, vous mettrez sans doute en place un blog afin de publier du contenu pertinent et adapt\u00e9 \u00e0 votre cible.<\/p>\n<h2><strong>Le design simple et efficace<\/strong><\/h2>\n<p>L\u00e0 encore, l\u2019aspect graphique a son importance.<\/p>\n<p>En effet, si votre prospect se sent bien sur votre site internet, si vous lui offrez une exp\u00e9rience agr\u00e9able, il y a plus de chances pour qu\u2019il y passe du temps, qu\u2019il vous garde \u00e0 l\u2019esprit, voir qu\u2019il vous contacte.<\/p>\n<p>Faites simple, \u00e9pur\u00e9 mais efficace.<\/p>\n<h2><strong>Des appels d\u2019action<\/strong><\/h2>\n<p>Un appel d\u2019action est une fa\u00e7on d\u2019<strong>engager votre utilisateur<\/strong>.<br \/>\n\u00c7a peut \u00eatre un bouton, un formulaire \u00e0 remplir (inscription \u00e0 une newsletter), un t\u00e9l\u00e9chargement (livre blanc, podcasts\u2026).<br \/>\nPour engager votre prospect, et que votre site vous apporte de la valeur, ces boutons d\u2019actions sont indispensables.<br \/>\nVous pourrez ainsi en mesurer les retours, les retravailler et les adapter en fonction de votre objectif.<\/p>\n<p>Pour r\u00e9sum\u00e9, avoir un site internet c\u2019est bien. Mais <strong>avoir<\/strong> <strong>un site internet \u00e9tudi\u00e9 en fonction de son objectif, de sa cible et de ses besoins, c\u2019est id\u00e9al.<\/strong><\/p>\n<p>L\u2019objectif de votre site d\u00e9terminera le contenu et les appels d\u2019actions de ce dernier. Ajoutons \u00e0 cela, <strong>une<\/strong> <strong>navigation claire et un zeste de design, et vous aurez un support efficace.<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Le site internet est un support de communication indispensable pour une entreprise. Toutefois, plus qu\u2019une simple vitrine, le site doit \u00eatre pens\u00e9 strat\u00e9giquement pour \u00eatre efficace et apporter une vraie valeur ajout\u00e9e. Mais comment faire ? Comment capter des prospects gr\u00e2ce \u00e0 son site internet ? D\u00e9finir l\u2019objectif de votre site internet Il est important [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":7698,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","inline_featured_image":false,"footnotes":""},"categories":[2469],"tags":[],"class_list":["post-8464","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing-digital-innovation"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.4 (Yoast SEO v27.6) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Site internet : comment le penser pour le rendre efficace ?<\/title>\n<meta name=\"description\" content=\"Site internet : Quelles sont les bases? Comment partir du bon pied et avoir un site qui m&#039;apporte des prospects ? je vous explique\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/sophierohart.com\/portfolio\/site-internet-comment-le-penser-pour-le-rendre-efficace\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Site internet : comment le penser pour le rendre efficace ?\" \/>\n<meta property=\"og:description\" content=\"Site internet : Quelles sont les bases? Comment partir du bon pied et avoir un site qui m&#039;apporte des prospects ? je vous explique\" \/>\n<meta property=\"og:url\" content=\"https:\/\/sophierohart.com\/portfolio\/site-internet-comment-le-penser-pour-le-rendre-efficace\/\" \/>\n<meta property=\"og:site_name\" content=\"Sophie ROHART - Charg\u00e9e de communication &amp; Marketing\" \/>\n<meta property=\"article:published_time\" content=\"2021-08-03T06:00:09+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-12-20T12:53:50+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/sophierohart.com\/portfolio\/wp-content\/uploads\/2015\/10\/site-internet-nord.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"800\" \/>\n\t<meta property=\"og:image:height\" content=\"534\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Sophie2209\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"Sophie2209\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/sophierohart.com\\\/portfolio\\\/site-internet-comment-le-penser-pour-le-rendre-efficace\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/sophierohart.com\\\/portfolio\\\/site-internet-comment-le-penser-pour-le-rendre-efficace\\\/\"},\"author\":{\"name\":\"Sophie2209\",\"@id\":\"https:\\\/\\\/sophierohart.com\\\/portfolio\\\/#\\\/schema\\\/person\\\/a483358ab0a4ac943bcbc25e471ef89b\"},\"headline\":\"Site internet : comment le penser pour le rendre efficace ?\",\"datePublished\":\"2021-08-03T06:00:09+00:00\",\"dateModified\":\"2022-12-20T12:53:50+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/sophierohart.com\\\/portfolio\\\/site-internet-comment-le-penser-pour-le-rendre-efficace\\\/\"},\"wordCount\":617,\"publisher\":{\"@id\":\"https:\\\/\\\/sophierohart.com\\\/portfolio\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/sophierohart.com\\\/portfolio\\\/site-internet-comment-le-penser-pour-le-rendre-efficace\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/sophierohart.com\\\/portfolio\\\/wp-content\\\/uploads\\\/2015\\\/10\\\/site-internet-nord.jpg\",\"articleSection\":[\"Marketing Digital &amp; Innovation\"],\"inLanguage\":\"fr-FR\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/sophierohart.com\\\/portfolio\\\/site-internet-comment-le-penser-pour-le-rendre-efficace\\\/\",\"url\":\"https:\\\/\\\/sophierohart.com\\\/portfolio\\\/site-internet-comment-le-penser-pour-le-rendre-efficace\\\/\",\"name\":\"Site internet : comment le penser pour le rendre efficace ?\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/sophierohart.com\\\/portfolio\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/sophierohart.com\\\/portfolio\\\/site-internet-comment-le-penser-pour-le-rendre-efficace\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/sophierohart.com\\\/portfolio\\\/site-internet-comment-le-penser-pour-le-rendre-efficace\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/sophierohart.com\\\/portfolio\\\/wp-content\\\/uploads\\\/2015\\\/10\\\/site-internet-nord.jpg\",\"datePublished\":\"2021-08-03T06:00:09+00:00\",\"dateModified\":\"2022-12-20T12:53:50+00:00\",\"description\":\"Site internet : Quelles sont les bases? Comment partir du bon pied et avoir un site qui m'apporte des prospects ? je vous explique\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/sophierohart.com\\\/portfolio\\\/site-internet-comment-le-penser-pour-le-rendre-efficace\\\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/sophierohart.com\\\/portfolio\\\/site-internet-comment-le-penser-pour-le-rendre-efficace\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/sophierohart.com\\\/portfolio\\\/site-internet-comment-le-penser-pour-le-rendre-efficace\\\/#primaryimage\",\"url\":\"https:\\\/\\\/sophierohart.com\\\/portfolio\\\/wp-content\\\/uploads\\\/2015\\\/10\\\/site-internet-nord.jpg\",\"contentUrl\":\"https:\\\/\\\/sophierohart.com\\\/portfolio\\\/wp-content\\\/uploads\\\/2015\\\/10\\\/site-internet-nord.jpg\",\"width\":800,\"height\":534,\"caption\":\"Site internet : comment le penser pour le rendre efficace ?\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/sophierohart.com\\\/portfolio\\\/site-internet-comment-le-penser-pour-le-rendre-efficace\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Accueil\",\"item\":\"https:\\\/\\\/sophierohart.com\\\/portfolio\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Marketing Digital &amp; Innovation\",\"item\":\"https:\\\/\\\/sophierohart.com\\\/portfolio\\\/marketing-digital-innovation\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Site internet : comment le penser pour le rendre efficace ?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/sophierohart.com\\\/portfolio\\\/#website\",\"url\":\"https:\\\/\\\/sophierohart.com\\\/portfolio\\\/\",\"name\":\"Sophie ROHART - Charg\u00e9e de communication &amp; Marketing\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/sophierohart.com\\\/portfolio\\\/#organization\"},\"alternateName\":\"La Chouette Cr\u00e9ative\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/sophierohart.com\\\/portfolio\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/sophierohart.com\\\/portfolio\\\/#organization\",\"name\":\"la chouette creative\",\"url\":\"https:\\\/\\\/sophierohart.com\\\/portfolio\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/sophierohart.com\\\/portfolio\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/sophierohart.com\\\/portfolio\\\/wp-content\\\/uploads\\\/2019\\\/01\\\/logo-transparent2.png\",\"contentUrl\":\"https:\\\/\\\/sophierohart.com\\\/portfolio\\\/wp-content\\\/uploads\\\/2019\\\/01\\\/logo-transparent2.png\",\"width\":400,\"height\":200,\"caption\":\"la chouette creative\"},\"image\":{\"@id\":\"https:\\\/\\\/sophierohart.com\\\/portfolio\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.linkedin.com\\\/in\\\/lachouettecreative\\\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/sophierohart.com\\\/portfolio\\\/#\\\/schema\\\/person\\\/a483358ab0a4ac943bcbc25e471ef89b\",\"name\":\"Sophie2209\",\"sameAs\":[\"https:\\\/\\\/sophierohart.com\\\/portfolio\"]}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Site internet : comment le penser pour le rendre efficace ?","description":"Site internet : Quelles sont les bases? Comment partir du bon pied et avoir un site qui m'apporte des prospects ? je vous explique","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/sophierohart.com\/portfolio\/site-internet-comment-le-penser-pour-le-rendre-efficace\/","og_locale":"fr_FR","og_type":"article","og_title":"Site internet : comment le penser pour le rendre efficace ?","og_description":"Site internet : Quelles sont les bases? Comment partir du bon pied et avoir un site qui m'apporte des prospects ? je vous explique","og_url":"https:\/\/sophierohart.com\/portfolio\/site-internet-comment-le-penser-pour-le-rendre-efficace\/","og_site_name":"Sophie ROHART - Charg\u00e9e de communication &amp; Marketing","article_published_time":"2021-08-03T06:00:09+00:00","article_modified_time":"2022-12-20T12:53:50+00:00","og_image":[{"width":800,"height":534,"url":"https:\/\/sophierohart.com\/portfolio\/wp-content\/uploads\/2015\/10\/site-internet-nord.jpg","type":"image\/jpeg"}],"author":"Sophie2209","twitter_card":"summary_large_image","twitter_misc":{"\u00c9crit par":"Sophie2209","Dur\u00e9e de lecture estim\u00e9e":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/sophierohart.com\/portfolio\/site-internet-comment-le-penser-pour-le-rendre-efficace\/#article","isPartOf":{"@id":"https:\/\/sophierohart.com\/portfolio\/site-internet-comment-le-penser-pour-le-rendre-efficace\/"},"author":{"name":"Sophie2209","@id":"https:\/\/sophierohart.com\/portfolio\/#\/schema\/person\/a483358ab0a4ac943bcbc25e471ef89b"},"headline":"Site internet : comment le penser pour le rendre efficace ?","datePublished":"2021-08-03T06:00:09+00:00","dateModified":"2022-12-20T12:53:50+00:00","mainEntityOfPage":{"@id":"https:\/\/sophierohart.com\/portfolio\/site-internet-comment-le-penser-pour-le-rendre-efficace\/"},"wordCount":617,"publisher":{"@id":"https:\/\/sophierohart.com\/portfolio\/#organization"},"image":{"@id":"https:\/\/sophierohart.com\/portfolio\/site-internet-comment-le-penser-pour-le-rendre-efficace\/#primaryimage"},"thumbnailUrl":"https:\/\/sophierohart.com\/portfolio\/wp-content\/uploads\/2015\/10\/site-internet-nord.jpg","articleSection":["Marketing Digital &amp; Innovation"],"inLanguage":"fr-FR"},{"@type":"WebPage","@id":"https:\/\/sophierohart.com\/portfolio\/site-internet-comment-le-penser-pour-le-rendre-efficace\/","url":"https:\/\/sophierohart.com\/portfolio\/site-internet-comment-le-penser-pour-le-rendre-efficace\/","name":"Site internet : comment le penser pour le rendre efficace ?","isPartOf":{"@id":"https:\/\/sophierohart.com\/portfolio\/#website"},"primaryImageOfPage":{"@id":"https:\/\/sophierohart.com\/portfolio\/site-internet-comment-le-penser-pour-le-rendre-efficace\/#primaryimage"},"image":{"@id":"https:\/\/sophierohart.com\/portfolio\/site-internet-comment-le-penser-pour-le-rendre-efficace\/#primaryimage"},"thumbnailUrl":"https:\/\/sophierohart.com\/portfolio\/wp-content\/uploads\/2015\/10\/site-internet-nord.jpg","datePublished":"2021-08-03T06:00:09+00:00","dateModified":"2022-12-20T12:53:50+00:00","description":"Site internet : Quelles sont les bases? Comment partir du bon pied et avoir un site qui m'apporte des prospects ? je vous explique","breadcrumb":{"@id":"https:\/\/sophierohart.com\/portfolio\/site-internet-comment-le-penser-pour-le-rendre-efficace\/#breadcrumb"},"inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/sophierohart.com\/portfolio\/site-internet-comment-le-penser-pour-le-rendre-efficace\/"]}]},{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/sophierohart.com\/portfolio\/site-internet-comment-le-penser-pour-le-rendre-efficace\/#primaryimage","url":"https:\/\/sophierohart.com\/portfolio\/wp-content\/uploads\/2015\/10\/site-internet-nord.jpg","contentUrl":"https:\/\/sophierohart.com\/portfolio\/wp-content\/uploads\/2015\/10\/site-internet-nord.jpg","width":800,"height":534,"caption":"Site internet : comment le penser pour le rendre efficace ?"},{"@type":"BreadcrumbList","@id":"https:\/\/sophierohart.com\/portfolio\/site-internet-comment-le-penser-pour-le-rendre-efficace\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Accueil","item":"https:\/\/sophierohart.com\/portfolio\/"},{"@type":"ListItem","position":2,"name":"Marketing Digital &amp; Innovation","item":"https:\/\/sophierohart.com\/portfolio\/marketing-digital-innovation\/"},{"@type":"ListItem","position":3,"name":"Site internet : comment le penser pour le rendre efficace ?"}]},{"@type":"WebSite","@id":"https:\/\/sophierohart.com\/portfolio\/#website","url":"https:\/\/sophierohart.com\/portfolio\/","name":"Sophie ROHART - Charg\u00e9e de communication &amp; Marketing","description":"","publisher":{"@id":"https:\/\/sophierohart.com\/portfolio\/#organization"},"alternateName":"La Chouette Cr\u00e9ative","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/sophierohart.com\/portfolio\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fr-FR"},{"@type":"Organization","@id":"https:\/\/sophierohart.com\/portfolio\/#organization","name":"la chouette creative","url":"https:\/\/sophierohart.com\/portfolio\/","logo":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/sophierohart.com\/portfolio\/#\/schema\/logo\/image\/","url":"https:\/\/sophierohart.com\/portfolio\/wp-content\/uploads\/2019\/01\/logo-transparent2.png","contentUrl":"https:\/\/sophierohart.com\/portfolio\/wp-content\/uploads\/2019\/01\/logo-transparent2.png","width":400,"height":200,"caption":"la chouette creative"},"image":{"@id":"https:\/\/sophierohart.com\/portfolio\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.linkedin.com\/in\/lachouettecreative\/"]},{"@type":"Person","@id":"https:\/\/sophierohart.com\/portfolio\/#\/schema\/person\/a483358ab0a4ac943bcbc25e471ef89b","name":"Sophie2209","sameAs":["https:\/\/sophierohart.com\/portfolio"]}]}},"acf":[],"_links":{"self":[{"href":"https:\/\/sophierohart.com\/portfolio\/wp-json\/wp\/v2\/posts\/8464","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sophierohart.com\/portfolio\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sophierohart.com\/portfolio\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sophierohart.com\/portfolio\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/sophierohart.com\/portfolio\/wp-json\/wp\/v2\/comments?post=8464"}],"version-history":[{"count":8,"href":"https:\/\/sophierohart.com\/portfolio\/wp-json\/wp\/v2\/posts\/8464\/revisions"}],"predecessor-version":[{"id":9980,"href":"https:\/\/sophierohart.com\/portfolio\/wp-json\/wp\/v2\/posts\/8464\/revisions\/9980"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sophierohart.com\/portfolio\/wp-json\/wp\/v2\/media\/7698"}],"wp:attachment":[{"href":"https:\/\/sophierohart.com\/portfolio\/wp-json\/wp\/v2\/media?parent=8464"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sophierohart.com\/portfolio\/wp-json\/wp\/v2\/categories?post=8464"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sophierohart.com\/portfolio\/wp-json\/wp\/v2\/tags?post=8464"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}